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Bosch Automotive
A product history
Journal of Bosch History
Supplement 2
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2 | Supplement 2 | Journal of Bosch History
Foreword
The magneto ignition device for motorized carriages that was irst delivered
to a customer in 1898 marks our irst major milestone as an automotive
supplier. There were numerous other important milestones on our way to
becoming a global automotive supplier with a wide range of automotive
systems, components, and services. Examples include the diesel injection
pump, the Jetronic electronic gasoline-injection system, the ABS antilock
braking system, the ESP® electronic stability program, and common rail.
Today, our products help a lot to cut fuel consumption and emissions, and
to make driving safer and more comfortable. Bosch technology can be found
in virtually every vehicle on the road, whether helping to stabilize vehicle
dynamics in critical situations, automatically maintaining a safe distance
from the vehicle in front, inding the most economical way to reach a desti-
nation, or improving visibility at night.
Title illustration:
Bosch and automotive
technology are insepa-
rably linked. The title
illustration from 1955
shows Bosch testing
equipment at work,
checking the ignition
system of an Opel
Olympia Rekord.
With his inely honed entrepreneurial instinct, Robert Bosch was quick to
latch on to good ideas. He then used his technical lair and commercial
expertise to turn them into high-quality products that represented excellent
value for money. The principles that he formulated and lived by still shape
our company, our values, and our actions today. They help us turn challenges
into opportunities. Examples in automotive engineering include recognizing
the potential for growth in Asia, realizing the potential of the electric car,
supporting the associated emergence of new concepts of mobility, as well
as participating in the trend toward smaller vehicles.
Although Bosch is now a technology and services company that is active in
many other areas, our automotive business sector has always been at the
heart of what we do. No other business sector can look back on such a long
or multifaceted history. The purpose of this brochure is to relate this history,
and I hope it makes for interesting reading.
Best regards
Bernd Bohr
Member of the Board of Management
and Chairman of the Bosch Automotive Group
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Bosch Automotive | 3
Contents
4
We have ignition! Bosch becomes
50
Drives like a dream – safety,
Left:
A car with no Bosch
parts? As this advertising
poster from 1998 indi-
cates, only toy cars fulill
this criterion.
an automotive supplier
guidance, and comfort
6
Spark emitter and trademark
52
Past every obstacle
Bosch magneto ignition
Braking and chassis systems
made by Bosch
Right:
A car with Bosch parts.
With X-ray vision, you
would see the multitude
of Bosch electrical,
electronic, and mechani-
cal components in a car.
14
“Safe night-time driving at last!”
Bosch automotive lighting systems
58
The sensitive car
Driver assistance systems
made by Bosch
20
Well equipped, whatever the
weather
Equipment for day-to-day driving
64
Entertainment combined with
trafic and road information
28
Bosch engine management – not
Car multimedia
just for smooth operation
70
“Safe, clean, economical”
as a development goal
30
From heavy-oil pumps to piezo
injectors
Bosch diesel injection systems
72
Safe, clean, economical
The Bosch 3S program
38
Not just a matter of horsepower
Bosch gasoline injection systems
76
What’s what?
Glossary of automotive
46
A future for electric vehicles
components
Alternative drive systems from Bosch
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4 | Supplement 2 | Journal of Bosch History
We have ignition!
Bosch becomes an
automotive supplier
In the company’s early days, the
directors still performed tests
themselves. From left to right:
Gustav Klein, head of sales;
Gottlob Honold, head of development;
Ernst Ulmer, head of commercial affairs;
and Arnold Zähringer, technical director
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Bosch Automotive | 5
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