Week 39.pdf

WEEK THIRTY-NINE

Hello and welcome to Week Thirty-Nine of The Jim Rohn One-Year Success Plan. We

hope you're having a great week and are ready for this week's edition.

“Communication skills are the lifeblood of a successful life... if you plan on spending

any time there...”

-– Doug Firebaugh

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COMMUNICATION/PRESENTATION

Jim Rohn's Ninth Pillar of Success: Communication /

Presentation, Part Four - The Essentials of Powerful and

Effective Presentations and Using Communication to

Further Your Dreams

Hi, Jim Rohn here. This is what we are covering on the topic of Communication this

month:

1. Fundamentals of Effective Communication and Overcoming the Obstacles of

Communication. Three weeks ago, we covered the basics of communication so you can

say it well. This lays the groundwork for everything else we talked about this month. We

also covered those obstacles that might get between you and effective communication.

2. Improving Relationship and Business Communications. Two weeks ago, we

covered the two basic kinds of communication: business communications and our

everyday relationship communications. We also looked at how to improve both, so we

could excel in and enjoy every area of our life.

3. Verbal and Non-verbal Communication and Listening Skills. Last week, we

covered the two kinds of communication we use and how to better use them. Most of us

are aware of our verbal communication, but less so of our non-verbal communication.

We also looked at how to be a better listener and why it pays to do so.

4. The Essentials of Powerful and Effective Presentations and Using

Communication to Further Your Dreams. This week's lesson covers all you need to

become a better speaker for when you are called upon to give a presentation. Whether

you present once a year or once a week, the tips you get here will make a big difference.

We will also cover how communication plays a significant role in the pursuit and

achievement of your dreams.

This week I am going to be covering some basic Essentials of Powerful and Effective

Presentations, then Chris will follow up with two articles for you, "Using Communication

to Further Your Dreams" and "Speaker's Checklist".

So let's get started with this week's topic, Seven Essentials for Powerful and Effective

Presentations.

1. Know your goal. Are you there to inspire? Encourage? Challenge? Comfort?

Motivate? Deliver bad news? Good news? Is it just informational? Are you trying to

motivate them to action? If you know where you are going and where you want to take

the audience, you can then work back from there and create your presentation. Like

Stephen Covey's old axiom, "Begin with the end in mind." Be sure to know your goal.

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2. Keep it simple. Be yourself - you don't have to be someone else. One mistake many

people make is in trying to emulate the style of another person. This rarely, if ever,

works. Why? Because you are not that person! Be yourself. That is, who others are

expecting.

Don't attempt elaborate presentations. Maybe when you've mastered your skills, you can

get elaborate. But even the most polished professional speakers rarely get elaborate. The

Zig Ziglar's, Brian Tracy's and Nido Qubein's of the world--the crème de la crème--are

straight-ahead, no-fancy-stuff speakers. Take note of that. You can be simple and very

good at the same time. So be sure to keep it simple.

3. Be passionate and optimistic about your topic. People want

to see that you are passionate about your topic. Aristotle said that

there are three areas integral to persuasion: logic, ethics and

passion. You need to be a person of good character, have logical

reasoning, and say it with passion. Also, be optimistic. Napoleon

said, "Leaders are dealers in hope." As presenters, we pull people

in and bring them along by giving them hope. Be sure to let your

passion and optimism come through!

4. Balance the format of your information. Use facts and

figures and use stories. Include lecture as well as audience participation. In this day and

age, with waning attention spans, we do well to change up the format on regular intervals.

People are used to modern media, which makes single-person speaking a tough act. Be

sure to use different formats in your presentation.

5. Tell stories. When you think of Jesus, the greatest teacher of all time, you think of a

man who told stories to help root the principles into the minds and hearts of those who

heard him. Stories are things that people can connect with. They can remember them.

They see them in pictures. What would you be most apt to remember two weeks after

hearing a speaker: The exact percentages of his or her statistics, or a well-told story? Be

sure to build stories into your presentation so people remember the points you want them

to remember.

6. Know your material. This is the foundation of an effective presentation. It tells

people you are serious about the topic, that you care about it, and you are qualified to

speak to them about it. Do whatever you can to know your material inside and out before

you get on the stage to present. You will feel more comfortable and will come across as

very credible. Audiences are looking for credibility and can see through someone who is

winging their way through a presentation. Be sure to know your material.

7. Start on time and end on time. One of the skills of an effective presenter is that they

can craft their presentation to fit the allotted time and then discipline themselves to stay

within that timeframe. Starting on time and ending on time will show people that you

respect their time. Too often a speaker will do a fine job in their allotted time and if they

ended there they would be remembered well. Unfortunately, they go overtime and all the

audience can think is, "I can't believe they went so long!" These speakers shoot

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themselves in the foot by not finishing on time. Be sure to always stay within your time

limits and leave your audience wanting more!

Follow these seven rules and you will begin to see greater effectiveness in your

presentations. I believe that everyone can become a better speaker and presenter if they

practice their skill. And it doesn't require a tremendous amount of advanced training,

either. Just mastering the basics will take you to the next level and allow you to become a

much more effective communicator.

Next, Chris is going to talk to you about using communication to further your dreams.

Until next week, let's do something remarkable!

Jim Rohn

“Writing is the gold standard of communication. Learn to do it well and see more gold.”

-- Chris Widener

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